If you had $100-$1,000 to spend on marketing your product, how would you spend it?
Unless you have a killer funnel set up (i.e. source --> page --> sale) that is converting, DO NOT SPEND IT ON ADS.
Ads are fine... if you have funnels that are actually converting. You can track your CAC (Customer Acquisition Cost) to AOV (Average Order Value) with something like that.
If you're just starting out, which most of us here on ibuildinpublic are, you would not drop money on ads. You need to be able to ensure you can track the input to the output.
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